Built by
athletes.
For the 1%.
After years of training and competing at the highest level, we realised one piece of our kit was constantly overlooked. PEAKED was built to change that.
We didn't set out to make underwear. We set out to remove every excuse between you and your best.
Why we started PEAKED
We are Darcy Tucker and Lachie Schultz, two AFL footballers who’ve spent almost two decades and 300 games between us chasing one percenters on and off the field.
PEAKED started from a problem we lived every single day. We couldn’t find a pair of underwear that truly supported us as athletes. Nothing nailed the combination of comfort, breathability, support and performance, and worse, none of our teammates could agree on a brand either.
It was always a mix of whatever we could find. Regular underwear. Compression gear. Even swimwear at times.
Sweating. Chafing. Constantly adjusting. Never truly settled.
THE MARKET STILL HADN’T CAUGHT UP. SO WE BUILT THE SOLUTION OURSELVES.
The idea first sparked at Fremantle more than five years ago. We started sketching concepts, exploring fabrics and speaking with manufacturers. But life got busy, so we parked it for a while.
Fast forward to now. Different clubs. More experience. Same problem. We circled back and thought 'How is this still a problem?'
So we decided to build the solution ourselves. Built for athletes. By athletes.
When you put on PEAKED, we want you to feel locked in, confident, focused and ready to perform.
Because that’s what we needed.
And that’s what we’ve built.
Reliable by design. Proven by action.
Built to a standard
Premium materials, deliberate design and an uncompromising attention to detail.
Performance first
Created to perform under pressure. Whether you’re training, competing or recovering.
The 1% mindset
The smallest details often make the biggest difference. We believe the same applies to what you wear.
What we built
We couldn't buy it, so we made it. The base layer we always needed. Built properly, the way it should've been all along.
It's not just underwear. It's a standard.
See the range